Bored? Same. Our Semi-Temporary Color Serum will add pigment without a lasting commitment. Safe for all hair types, I’M BORED Color Serum is the fun and easy way to shake up your self-expression. Lasts 2-6 washes!

Product Description

What does it do?

I’M BORED Hair Makeup is a color serum that combines salon-grade pigments with a nontoxic, conditioning formula that deposits a semi-temporary color. The serum-like texture contains aloe vera and soy protein to help moisturize, reduce flyaways, protect from heat damage, add volume + shine, all while adding a light hold for styling. I’M BORED semi-temporary color typically lasts between 2-6 washes.

What does it smell like?

Fragranced with a blend of mandarin and lemon essential oils, this fun scent also contains hints of coconut milk and whipped marshmallow!

What else should you know?

Color payoff will vary based how much hair is lightened as well as on the porosity of the hair and underlying hair chemistry. We recommend you conduct a hair strand test to determine color payoff. After the first wash, color may remain but the styling hold will be gone.

Safe on:

All hair textures, pre-lightened, chemically-treated, keratin-treated, and color-treated hair.

Key Benefits

• Clean Formula
• Healthy hair focused, that does NOT contain: PPD, Ammonia, Sulfates, Parabens or other harsh for-your-hair chemicals or additives.
• Aloe vera extracts add moisture and shine to the hair while also boosting hair growth.
• Soy protein essential oil helps to strengthen and repair damaged hair.
• Ultra smooth formula that deeply conditions while depositing color.
• All of our products are vegan and cruelty free.

Free From

• 4-ABP
• Ammonia
• Peroxide
• Formaldehyde
• Paraphenylenediamine (PPD)
• Persulfates
• Paraben
• Resorcinol
• MEA
• Nickel
• Bleach
• Phthalates
• All of our products are vegan and cruelty free

HOW TO USE

Step 1: Start with towel-dried hair.

Step 2: Grab your favorite shade of I’m Bored!

Step 3: Section out the strands of hair you want to color.

Step 4: Pump I’m Bored into your fingertips. (Afraid of staining? Wear gloves!)

Step 5: Work into hair with fingers, fully saturating the section.

Step 6: Blow dry and style!

I’M BORED will last 2-6 washes!

Tips:

• Dab hair with a towel to remove any excess product before blow drying. This tends to help the hair appear less “greasy”.
• Want to extend the life of the color? Wash with cool water!
• Want to remove color faster? Wash with hot water and use a clarifying shampoo!
• Blow dry color in, then rinse hair to remove any undesired hold. Don’t worry, your color will stay intact!
• Want a bolder, longer lasting color? Use I’m Bored on dry hair!